Branding, How Brands Grow, Marketing
In “How Brands Grow,” Byron Sharp presents the Law of Buyer Moderation, a principle that reveals the dynamic nature of consumer purchasing habits. This law suggests that consumers’ buying behavior tends to moderate over time, with heavy buyers likely to...
90-Day Brand Plan, Branding
In the dynamic world of digital marketing and personal branding, diversifying income streams and mastering content creation are essential for sustained success. Drawing from the strategies outlined in Dain Walker’s “The 90-Day Brand Plan,” this...
90-Day Brand Plan, Branding
In “The 90-Day Brand Plan,” Dain Walker emphasizes the importance of developing diverse skills to drive personal and professional growth. Walker proposes several methods to enhance skills, such as creativity, sales, and action planning. This article...
Branding, How Brands Grow, Marketing
Byron Sharp’s exploration of brand growth dynamics introduces several pivotal concepts, among which the Law of Double Jeopardy holds a critical place. This principle posits a challenging reality for smaller brands: not only do they have fewer buyers, but the loyalty...
90-Day Brand Plan, Branding
Personal barriers like fear, rejection, and self-doubt often hinder professional and personal growth. In “The 90-Day Brand Plan,” Dain Walker offers insights into overcoming these obstacles and cultivating a strong belief in oneself. This article unpacks...